An internet-based reservation portal was using an outdated website that was no longer in line with corporate standards or current business practices. The company also wanted to change its reservation process to reduce the number of interactions customers needed to complete an order. They were in need of a front-end modernization.
To help the client, we started a review of the current website and the user workflows by engaging with our UX team to perform analysis and redesign. After iterating on the design with the client, we implemented the redesign of both the look and feel of the site as well as the ordering process. The redesign included designs for desktop, tablet and mobile devices.
The solution worked for the client as it updated their workflow for customers to reflect the way they are currently working with them, as well as simplifying the process for the customer to spend money. The redesign made the site look more professional and was in line with new corporate branding.
Our client was particularly impressed with how quickly we were able to resolve these issues, with minimal disruption to their daily operations. At Imaginet (now Improving Winnipeg), we understand how to effectively meet our client’s needs. This is achieved through discovery meetings with our clients, as well as maintaining a regular channel of communication and project updates.
Unsure if you’re in need of a front-end modernization? Get in touch with us by filling out the form at the bottom of the page and we’ll help you determine if front-end modernization is right for your organization.
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